When a client sits down at your salon chair or styling station, they're looking for more than just a good beauty treatment and they also want to have a great overall experience. A big part of creating a good experience for your beauty salon clients is being able to engage your clients in conversation. Here are some tips to help you have great conversations with your salon clients.
1. Remember that people love to talk about themselves.
When in doubt about what to talk about with a client, keep in mind that people love talking about themselves. Ask a few questions about your client's life to get the conversation going and you're sure to win them over.
2. Get creative.
When engaging with clients, you don't have to stick to stereotypical questions. Asking what someone is doing this weekend or if they have any plans for the holiday is great, but with a little creativity, you can start a real conversation with your clients that keeps them interested and shows them you're genuinely interested in talking with them.
3. Ask open-ended questions.
It's easier to keep up a conversation with salon clients if you ask questions that encourage the client to give more in-depth answers. If you ask a simple yes/no question, chances are a "yes" or a "no" are all you're going to get in reply. Instead, try asking more open-ended questions that keep the discussion flowing.
4. Keep client notes.
If you really want to go the extra mile, try keeping notes on conversations you have with your clients so you'll have some ideas about what to talk about the next time they come in. This will also show your clients that you don't just see them as an anonymous body in your salon chair.
5. Be a good listener.
Holding an engaging conversation with a client is about more than just waiting to ask the next question. To truly connect with your clients, you have to be a good listener. Pay attention to what your clients are saying and ask relevant follow-up questions. When your client is speaking, stay engaged rather than spending the time thinking up your next talking point.
Being able to engage your clients in conversation helps create a great experience for everyone who steps into your salon and shows clients that you see them as people, not just dollar signs. Next time a client sits down at your styling station or salon chair, try using the tips above to have a great conversation.
